IPM Bitesize

BT creates pop-up to teach children how to code for ‘Beyond Limits’ campaign

On 23rd October, BT will host a pop-up activation in the centre of Piccadilly Circus. During the half-term break, children will get involved in the campaign’s...

Technology needs the human touch to keep retailers ahead of the game

Fiona Rayner, Head of Experiential & International Operations at Blackjack Promotions, shares how Duty Free can carefully combine humanity and technology to directly...

Sol invites Londoners to sun-filled bar

Heineken beer brand, Sol, is inviting Londoners to enjoy a Sol in the sun at the light-filled bar to combat the autumn blues. National research stats reveal that 41% of...

Avantgarde London hires DDB Creative Team

The leading global brand experience agency, Avantgarde, today announces that it has appointed creative team Zander Cox and Marty Terzic to strengthen the growing...

Eaca announces Effie Awards Europe 2019 winners

The 2019 Effie Europe winners were announced in La Madeleine in Brussels on 15th October. McCann Worldgroup won the Agency of the Year Award, as well as the Grand Effie...

Samsung takes consumers to the edge of space with SpaceSelfie

Samsung Electronics Co. Ltd announced a bold mission as it launches the Galaxy S10 5G into the stratosphere to give consumers the chance to get their face in space....

Patrón Tequila brings authentic Día de Muertos celebrations to Europe

This November, Patrón Tequila invites consumers to join extra-ordinary experiences and embrace the authentic spirit of the Día de Muertos celebration. From immersive...

Samsung announce unique event collaboration with Twitter

A new live event series, hosted by Alex Zane went live last week celebrating the world of Twitter threads and conversations. Samsung KX presents: Thread Talks is a...

Sustainability down the supply chain

Laura Palmer, Marketing and Business Development Director at Promotional Handling Limited, shares how businesses can implement sustainable strategies within their...

Speak now and your reputation will thank you

Sarah de-Salis, Group Account Director and Corporate Communications at Finn Communications shares how brands should start sharing their sustainable efforts to meet the...