IPM Bitesize
Three celebrates 5G mobile roll out with immersive 5G experience at London Fashion Week
Three has partnered with Central Saint Martins to create a fully-immerse 5G fashion experience that awakens all the senses for the audience through accompanying...
eve sleep launches self-love sleep innovation this Valentine’s Day
eve sleep, the sleep wellness brand, is combining ASMR (Autonomous Sensory Meridian Response), which produces a feeling of euphoric tingling and relaxation, and erotic...
Brand matching your promotional and event staff
Georgie Adams, Senior Account Executive at eventeem, shares how promotional and event staff can be matched to brands’ projects to ensure effective campaign...
Are woke millennials ignoring the environmental impact of online shopping?
As high street retail continues to deplete and more people shop online, increasing to 19% of all retail sales in December 2019*, a new report by retail marketing experts...
Valentine’s Day Retail Sales growth expected to slow to 0.2 percent, with the market worth £855m
New Valentine’s Day research (across 1,000 UK shoppers) from leading retail and shopper marketing agency, Savvy, has revealed that 37 percent of UK shoppers are...
ZEAL Creative launch Kitkat ‘Make a Break’ promotion for a second year running
For a second year running, Nestlé has partnered with Virgin Holiday for the KitKat ‘Make a Break For It’ on-pack promotion, delivered by award-winning...
Tastecard launches the mirrored ‘Two4one’ restaurant for Valentine’s Day
tastecard launches its first self-love Valentine’s pop-up restaurant. The ‘Two4One’ restaurant, on Great Eastern St, London, will feature mirrors placed on each...
Twitter campaign brings dating stories to life
Twitter is celebrating its conversations that challenge Valentine’s day customs with an integrated campaign, including out-of-home, video, and experiential. The...
Are you executing an international experiential campaign? Read this first.
Zara Hickey, Managing Director and Head of EMEA at Elevate Staffing, shares key strategies to effectively execute an international experiential campaign. As the...
Just Eat hosts Love Island fan event
Just Eat is offering Love Island fans the chance to date like an islander at the Just Eat Ultimate Love Island Date Night event in Hackney, London today (10th February)....
