IPM Bitesize
Vanarama launches industry-first rewards scheme
Vanarama, the UK’s leading independent commercial and personal vehicle leasing company, has launched Vanarama Smiles – the UK vehicle leasing industry’s first ever...
Guinness creates rugby experience with Jodie Kidd and Vogue Williams
Six Nations Title Partner Guinness has partnered with celebrity publican and rugby fan Jodie Kidd for the much anticipated England vs Ireland Six Nations crunch match....
The IPM partner with Mando-Connect for ‘Loyalty Dynamics’ workshop
The IPM is excited to announce its partnership with Mando-Connect to host ‘Loyalty Dynamics: The Future of UK Loyalty’ workshop on 3rd March 2020, at Sea Containers...
Oreo offers consumers the chance with new ‘OREO Twin to Win’ campaign
OREO is launching a UK campaign featuring The Only Way is Essex and The Mummy Diaries star Sam Faiers. Developed by ELVIS, ‘OREO Twin to Win’ plays on the social...
The power of human Interactions
Helen Hanson, Founder of HEL’S, shares how activations that utilise staffing can help create memorable experiences for their consumers. We take the role of a brand...
Domino’s named headline takeaway partner for Confused.com Rewards
Confused.com has partnered with Domino’s to offer free rewards for those who purchase car or home insurance, delivered by smart brand partnerships and rewards...
Lewis Capaldi promotes Samsung S20 phone range with pop-up market gig
Over the weekend, Lewis Capaldi brought a busy London market hall to a standstill as he played an unannounced lunchtime concert. The free performance was staged and...
Three celebrates 5G mobile roll out with immersive 5G experience at London Fashion Week
Three has partnered with Central Saint Martins to create a fully-immerse 5G fashion experience that awakens all the senses for the audience through accompanying...
eve sleep launches self-love sleep innovation this Valentine’s Day
eve sleep, the sleep wellness brand, is combining ASMR (Autonomous Sensory Meridian Response), which produces a feeling of euphoric tingling and relaxation, and erotic...
Brand matching your promotional and event staff
Georgie Adams, Senior Account Executive at eventeem, shares how promotional and event staff can be matched to brands’ projects to ensure effective campaign...
