IPM Bitesize

Secret Cinema launches Secret Sofa in partnership with Häagen-Dazs

14th April 2020: Secret Cinema, the pioneers of immersive storytelling, announces the launch of Secret Sofa, a weekly home entertainment series where audiences can...

Business As Unusual is the new norm..

“Wow” is probably not the best way to capture the last few weeks and months, some sources define the word as “way over wonderful”, and wonderful is a long way...

Uber Eats partners with Mastercard to commit an additional 40,000 meals for NHS staff

Uber Eats partners with Mastercard to commit an additional 40,000 meals for NHS staff Extending Uber Eats initial commitment of 100,000 meals announced last week Anyone...

Grocery shopper behaviour in the age of COVID-19 report

April 2020, ZEAL Creative, the UK’s most effective brand activation agency, has launched a new strategic white paper exploring how the Coronavirus pandemic has...

#TBT: Top 3 Easter 2019 campaigns from brands you wouldn’t expect

Easter is not only a busy time for consumers, traditional marketeers and the chocolate industry, but it can also be eventful for some less obvious practitioners. Below,...

TOOSIE SLIDE – THE SONG BORN OF A PANDEMIC

Ben Hubbard, Brand Partnerships Manager at Brand Culture says in a worldwide socio-economic shift, such as we are experiencing now, there are inevitably winners and...

The Work Perk Supports Critical Workers with Free Products at Work

At The Work Perk, we believe that the most challenging situations can be overcome when people work together. That’s why we have so much admiration for healthcare and...

A Business Guide to Surviving Covid-19

The IPM’s very own Regulatory Affairs Manager Mani Roberts shed lights on the effects of Covid-19 on our industry and support measures available for businesses...

The Big Issue magazine is now available to purchase in Sainsbury’s & McColl’s retail outlets

The Big Issue is now stocked in major retailers to support vendors who are unable to sell on streets of the UK for the foreseeable future in wake of Coronavirus crisis....

“Stay at home, have a cup of tea and wait for all this to blow over.” How life really can imitate art

Ben Hubbard, Brand Partnerships Manager at Brand Culture provides some excellent examples of how our current state of life is imitating art. In these strangely surreal...