IPM Bitesize

Inviting social to the table

How Systems Thinking can help brands more meaningfully connect on social media It’s ironic that, despite our name, social media specialists have long worked in...

Re:Claim Street Festival – A great success with GottaBe!

Re:Claim Street Festival was a brand new FREE city centre mass participation event featuring music, sports, arts gaming and more. With live performances, activities,...

The COGS Awards 2021 is officially open to entries

The COGS Awards are now open for entries! The only program that recognises the champions behind the scenes that make it all happen. Seeking to celebrate and elevate the...

Covid Featured Case Study-Setting the stage for some extra festive fun

Experiential marketing experts N2O helped bring Christmas cheer to Tesco shoppers. At a time when the country was under the severest conditions of lockdown this...

Covid Featured Case Study-A seriously satisfying solution

At the very peak of the Covid pandemic, the DfE needed to find a solution to providing school meals for a growing number of household beneficiaries. The quickest and...

IPM Launch 51st edition of The Awards

Entries are now open for the 51st edition of IPM Awards. Searching to find and celebrate the incredible work this industry has produced over the last 18 months....

B Corps First Wealth and The Happy Prize Company team up for new referral scheme

The newly certified (2020) B Corp financial planning firm First Wealth have teamed up with a fellow B Corp The Happy Prize Company to create a set of unique experiences...

COSTA COFFEE UNVEILS “COSTA CLUB”, A NEW LOYALTY PROPOSITION WITH VALUE AT ITS HEART

Costa Coffee, the nation’s favourite coffee shop brand* has unveiled Costa Club, a new loyalty proposition with value at its heart. Originally launched in March 2010,...

Growing under the radar: the role of experience in an age of hyper-convenience

From Weezy to Getir to Zapp, the pandemic accelerated a new wave of delivery services, touted as the “Netflix of grocery” currently expanding across UK cities. While...

Covid Featured Case Study-Guest Visit by Promotigo

We continue with our showcase of incredible campaigns carried out by members of our community through the Covid pandemic period. These cases were selected by our panel...