IPM Bitesize
Eurotunnel Le Shuttle runs ‘Mystery Tunnel’ experiential at Bluewater, Lakeside
Eurotunnel Le Shuttle has just run a two-week experiential campaign at Bluewater and Lakeside shopping centres to promote the benefits of travelling to Europe by car via...
Tsingtao sponsors ‘Ping Pong Fight Club’
Chinese beer brand Tsingtao is sponsoring Ping Pong Fight Club, an inter-company ping pong tournament, and has launched a campaign to engage businesses across the UK...
Pork Farms runs £45,000 motor-home and holiday voucher on-pack promotion
Pork pie brand Pork Farms has launched a three month on-pack promotion called “The Great Summer Giveaway” which will include the chance to win a £45,000 motor-home...
Strongbow launches £10,000 ‘Epic Festival Entrance’ promo
Heineken cider brand Strongbow is offering the chance to win a ‘Make an Epic Festival Entrance’ prize package worth up to £10,000, including entrance to the...
McDonald’s, Cadbury, Capital link with Fusion Festival
McDonald’s and Cadbury have both signed up as brand partners for the fifth Fusion Festival, taking place this year over the weekend of September 2-3 in Liverpool....
Coors Light takes its Ice Cave to Glasgow
Building on its successful brand activations in Sheffield, Birmingham and Dublin last year, beer brand Coors Light has been giving Glaswegians the chance to sample...
PLAY-DOH Imagination Tour starts in the UK
Hasbro’s PLAY-DOH brand is visiting cities across the UK this summer with its Imagination Tour roadshow, encouraging families to have fun and be creative with...
Desperados celebrates festival season 2017 with on-pack promotion
Heineken has launched an on-pack promotion for its Desperados tequila-flavoured beer which highlights the brand’s sponsorship of three of the biggest music events...
Lucozade and TfL create contactless payment bottles to support ‘Find Your Flow’ campaign
Team GB gymnast Nile Wilson, Britain’s Got Talent finalists Twist and Pulse and ballet star Alessia Lugoboni have teamed up with Lucozade Ribena Suntory and...
Clipper turns up volume with Flavour That Sings experiential
Clipper, the Fairtrade and organic tea brand owned by Wessanen UK, has launched the second phase of its Flavour that Sings campaign with an experiential event focusing...
