IPM Bitesize

All In from 1HQ

‘Download 1HQ Global’s latest Cue Magazine, ‘All In’ here 1HQ delve into the world of Inclusive Design and how authentic, honest brands can create meaningful...

How to win business in the face of the great customer resignation

By Andy Philpott, Sales and Marketing Director at Edenred. The first half of 2022 has seen brutal increases in the cost of living, not seen in a generation. Behind a...

Raft of New Hires at ELVIS Boosts Creative Firepower Following Period of Growth

Creative agency ELVIS has made a raft of new hires and boosted its creative firepower following a period of significant growth, which has seen it pick up five...

Rewards Matter Most

Mando-Connect’s latest research conducted with YouGov provides yet more evidence that Rewards are the number 1 factor for Brits to join Loyalty programmes. 60% are...

Connected, Convenient, Commercial: Product Trial in a Post-Pandemic World

By Rob Booker, Client Partner at TRO Whilst Covid-19 has led to a challenging couple of years for many parts of the economy, changing consumer habits have had a broadly...

Experience12 Promotes Two to Operational Board

Experience12, the entertainment experiential specialist, has created a new operational board, promoting George Bateman and Nick Parker into new board roles. The op-board...

All aboard! N2O and Superdrug help shoppers celebrate the Queen’s Platinum Jubilee

Award-winning creative brand experience agency, N2O, is working with Superdrug to deliver a Platinum Jubilee celebration in the capital, onboard a London bus with...

Trebor refreshes brand with new “Own It” creative platform

Trebor, the Mondelēz International-owned confectionery brand, has unveiled a new creative platform “Own It”, as it seeks to engage with a new, younger audience. The...

Mando-Connect Loyalty Event Celebrates Whitepaper Launch

Mando-Connect and Ogilvy hosted one of the first face-to-face loyalty events since 2019 to celebrate the launch of Mando-Connects latest whitepaper: ‘What the British...

New Pipers Crisps Campaign by Cat Among The Pigeons

Cat Among The Pigeons work with Pipers Crisps to launch new marketing campaign, exclusive to wholesale and the on-trade, rewarding stockists with the chance to instantly...