IPM Bitesize
Omnicom Experiential Group Announce Transition in Leadership at TRO
Andrew Orr, the agency’s current Head of Clients, will be elevated to UK Managing Director. Michael Wyrley-Birch, who became Managing Director of the UK office in 2012...
Incentives Second Only To Price In Attracting Value-seeking Consumers In The Cost-of-living Crisis
Brands who offer customer incentives can cut cost of acquisition and retention in the year ahead UK consumers say that incentives will be key to securing their loyalty...
Experience12 Are Back With Their 2022 Pop Culture Christmas Challenge
Experience12, the pop culture marketing agency, are celebrating their love of film, TV and video games with an interactive Christmas challenge. Hidden in the interactive...
Haygarth Help Vodafone Connect At Christmas
This Christmas, Haygarth helped Vodafone bring their overarching platform #FeelTheConnect to all their stores including flagship across the country! At a time where...
Activation Help Wall’s Bring It Home
Activation was briefed by Wall’s to help drive awareness of their Scotch Eggs in Morrisons during the FIFA World Cup – the resulting social posts are some of the...
Lime encourages Londoners to “Park Like Your Gran is Watching”
Lime – London’s largest shared e-bike operator – has partnered with Creative Communications Agency PrettyGreen and its sister Experiential agency The...
Drambuie Off The Rocks After Together Agency Twist
Drambuie had fallen into the trap of being branded ‘old fashioned’. The brand needed to modernise themselves and connect with a slightly younger audience. Their...
Introducing Our New IPM General Manager, Emma Kirk.
Emma Kirk joins the organisation with a wealth of experience across marketing and events, working within major brands and agencies. Emma has previously held the role of...
Activation On-Pack For Sheffield Heritage Brand
Henderson’s Relish is a Sheffield institution. A spicy table sauce made to a secret family recipe that adds spice and savour to any dish. The brand wanted more people...
Tesco Christmas Pop-Up From N2O
Multi-award-winning creative brand experience agency, N2O, in partnership with Tesco, has created a pop-up Christmas Market that will visit stores across the UK in the...
