IPM Bitesize
smp announce new specialists appointments to Amazon team
smp, the London-headquartered commerce marketing agency, has announced two new specialist appointments to its Amazon team, to support the agency’s ongoing...
JBL hosts sensory horror experience
JBL, pioneers of immersive sound for speakers and headphones, have turned to content experimenter UNIT9 and Ranieri Communications to help create one of London’s...
Anti-sexual harassment campaign, timeTo, asks: Where do you draw the line?
Over 100 advertising companies have now signed up to timeTo, the movement tackling sexual harassment in the industry. timeTo have recently launched a new advertising...
The Kraken Black Spiced Rum gives away spooky treats at Screamfest activation
The Kraken Black Spiced Rum have relaunched their Halloween Kraken Screamfest activation across 5 UK cities. Delivering the campaign was brand engagement and live events...
Global rewards agency TLC Marketing opens office in Stockholm
Rewards and incentives agency TLC Marketing is expanding by opening a new office in Stockholm. Operations Manager at the new office will be Filippa Udén, who previously...
Continental Tyres rewards customers with hotel stays, theme park tickets and more
Continental Tyres, one of the leading tyre choices for car manufacturers, has released its latest campaign offering customers free family days out, spa & hotel...
Kellogg’s UK partners with TerraCycle to allow people to recycle Pringles’ cans
Kellogg’s in the UK has launched a raft of measures to help make its packaging greener including a new sustainable packaging commitment and the introduction of...
Promotional Horror Stories
Lauren Miles, Senior Account and Marketing Executive at Mando, lists some frightfully bad activations from brands that should have known better. Some promotions can...
Dare launches Halloween ‘dating app for cats’
Experience, design and engineering company Dare has launched an interactive charity web app: This is Scare. It aims to raise awareness and prompt action for people to...
Research predicts Halloween retail spending to reach £367m
46 percent of UK shoppers will be getting involved in the spooky occasion, but this rises to 70 percent for those with children finds research by Savvy. New research...
