IPM Bitesize
Action For Children launches Christmas appeal campaign
Action For Children works directly with vulnerable children, young people and their families in local communities across the UK. This November, they worked with Arthur...
Gardena appoints TracyLocke London as lead global shopper marketing agency
Following a competitive pitch, Gardena has appointed TracyLocke London as their lead global shopper marketing agency. TracyLocke will help build Gardena’s strategic...
Weetabix to tap into personalisation with new campaign
Weetabix is launching a disruptive campaign with their retail partners, extending the famous ‘Have You Had Your Weetabix?’ campaign into an activation that aims to...
Reese’s personalises products at Selfridges for Christmas
American confectionery brand, Reese’s, is offering limited edition personalised products for Christmas in Selfridges. Field Day have created special branded counters...
Harvey Nichols presents world’s first shoppable Christmas carolers
TBWA\London has created a Christmas campaign with a difference for Harvey Nichols with the world’s first shoppable Christmas carolers – all wearing Harvey...
IPM launches The Awards 2019
The IPM has today announced the official launch of their annual awards for 2019. The IPM Awards 2019 will celebrate and reward more brilliantly effective, insightful...
Icetank venue to host Christmas pop-in event for Great Ormond Street
Icetank, a unique blank canvas venue located in Covent Garden, will be hosting a charity Christmas event in aid of Great Ormond Street Hospital, taking place on the...
IPM Experiential Community to partner with Event Production Show
The IPM Experiential Community has announced a unique event partnership for February 2019. The IPM will be an Association Partner of the Event Production Show and sole...
Paco Rabanne creates fragrance inspired Christmas Market experience
Paco Rabanne is creating the first ever fragrance inspired Christmas Market, which will pop up in four key locations across the UK over the Christmas period. A golden...
Are holidaymakers ready to give AI full control?
Holidaymakers are not yet ready to hand over all their travel needs to chatbots. According to a new travel report by Edit, they are still sceptical and nervous about...
