TRO Launches BYD’s Sealion 7 With Immersive UK Brand Experience
Experiential marketing experts, TRO, were recently chosen by BYD (Build Your Dreams), to spearhead the highly anticipated launch of their latest model, SEALION 7, into...
Read MoreMar 25, 2025Content marketing, industry, IPM, News, Sales Promotions, UncategorisedComments Off on Raise the Bar. Make Your Mark. Enter the IPM Awards 2025
Mar 25, 2025experiential, News, Social, UncategorisedComments Off on TRO Launches BYD’s Sealion 7 With Immersive UK Brand Experience
Mar 25, 2025Content marketing, experiential, News, Sampling, UncategorisedComments Off on Kallø Launches Innovative In-Store Experience at Waitrose to Celebrate Breakfast Range
Feb 25, 2025Employee and staff motivation, Employee rewards, News, Opinion, UncategorisedComments Off on Why the Marketing Industry Would Benefit from Embracing a Breatholution
Mar 25, 2025Comments Off on TRO Launches BYD’s Sealion 7 With Immersive UK Brand Experience
Experiential marketing experts, TRO, were recently chosen by BYD (Build Your Dreams), to spearhead the highly anticipated launch of their latest model, SEALION 7, into...
Read MoreJan 23, 2025Comments Off on Activation & Tilda Serve Up New Year Rice-olutions Campaign
January often comes with a shift in consumer habits—out with indulgence and in with healthier choices. Tilda’s latest campaign, ‘New Year’s...
Read MoreJan 28, 2025Comments Off on Reg&Co and Ingenuity’s Brand Partnerships Division Come Together and Rebrand as Reg&Partners
The Ingenuity Group acquired Reg&Co in March 2024 to bolster its brand partnership offering, with the two agencies aligning themselves closely and working together...
Read MoreFeb 12, 2025Comments Off on Yeo Valley Fuels Active Lifestyles with Greek Recipe Campaign
Yeo Valley, the UK’s leading organic dairy brand, has hit the ground running with a high-impact shopper and social campaign designed to promote its Greek Recipe range...
Read MoreMar 25, 2025Comments Off on Raise the Bar. Make Your Mark. Enter the IPM Awards 2025
The IPM is delighted to open entries for The Awards 2025! After another remarkable year of creativity, innovation, and impact in promotional marketing, we are excited to...
Read MoreJul 01, 2024Comments Off on Lounges.tv Disrupts Streaming with Creator-First Revenue Model
Lounges.tv, a new and disruptive streaming platform backed by Simon Cowell, is now a proud member of the IPM. The disruptive new business model allows fans and followers...
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