Category: News

N2O Offers Brands the Chance to Make History at Pride in London as Westminster City Council Allows Experiential for the First Time

Multi-award-winning creative brand experience agency N2O is entering its second year as experiential partner working with Pride in London (The UK’s largest Pride...

Yeo Valley Fuels Active Lifestyles with Greek Recipe Campaign

Yeo Valley, the UK’s leading organic dairy brand, has hit the ground running with a high-impact shopper and social campaign designed to promote its Greek Recipe range...

NeoCurrency Joins the IPM Bringing Digital Rewards to Global Audiences

We’re pleased to welcome NeoCurrency, a leading digital reward provider, into the IPM community. With a catalogue of 2,000+ reward options spanning 50 currencies in...

Reg&Co and Ingenuity’s Brand Partnerships Division Come Together and Rebrand as Reg&Partners

The Ingenuity Group acquired Reg&Co in March 2024 to bolster its brand partnership offering, with the two agencies aligning themselves closely and working together...

CMA Report Finds Loyalty Schemes Offer Genuine Savings, but Shopping Around Remains Key

The Competition and Markets Authority (CMA) has released findings that confirm loyalty-priced promotions at major supermarkets offer genuine savings to shoppers,...

Experience12, The Pop Culture Marketing Agency, Welcomes Nick Swift as Client Services Director

Experience12 has appointed industry veteran Nick Swift as Client Services Director in a newly created role

N2O Joins GLOBE GROUPE to Accelerate Growth in Retail Experiential Marketing

N2O announces acquisition by GLOBE GROUPE, the leading European group dedicated to shopper marketing.

IPM Awards 2024: And the Winners Are..

Celebrate the stars of promotional marketing at the IPM Awards 2024, where creativity, innovation, and impact take centre stage.

Duncan McNair Wins The Law Society’s Legal Hero of the Year 2024 for Ground-breaking Animal Welfare Advocacy

Duncan McNair Wins The Law Society's Legal Hero of the Year 2024 for Ground-breaking Animal Welfare Advocacy

Fresh Beginnings in Scotland for Leading Global Brand Experience Agency, The fresh Group

Manchester based The Fresh Group is expanding north of the border with the opening of an office in Edinburgh.